Mademoiselle L was created by Laurence Imstepf Fuentes. She graduated from the Haute Ecole d'Art et de Design in 2006, winning the Brunschwig Prize and a grant from the Cantonal Contemporary Art Fund. In 2012, she won the Lily Fashion Contest.
Mademoiselle L is a Geneva-based brand that combines three essential poles: functionality - creativity - individualism. Mademoiselle L proposes an urban, minimalist and graphic fashion with architectural lines, diverting the streetwear and sportswear universe.
With the #A cross L project, mademoiselle L breaks away from the calendar of fashion seasons. The project is conceived as a linear and continuous development with numbered #A cross L capsule collections. The creative process is continuous and evolving.
Ethical and responsible mademoiselle L militates for clean fashion and produces capsule collections in mini-series. The production is either local in Switzerland, or European in a family workshop in BosniaIn an ecological concern and to avoid waste, mademoiselle L sources fabrics from stock, at the end of the series or recycles its fabrics from old collections
| #A CROSS L part. XV |
| PHOTOS BY HERVE ANNEN |